The museum's name is a portmanteau of the words 'Era' and 'Arta', symbolizing the era of art.
Erarta's collection is unique for its rejection of traditional curation, focusing instead on themes accessible to non-experts.
The building, originally a Stalinist-era research institute, was completely gutted and renovated to serve as a climate-controlled gallery space.
U-spaces are designed for one person at a time to ensure a personal, psychological connection with the installation.
The museum operates its own internal bookstore and design shop, selling original limited-edition merchandise rather than mass-market souvenirs.
Erarta is the largest private contemporary art museum in Russia, located in a restored Soviet-era building on Vasilievsky Island. The museum houses a collection of over 2,800 works, primarily by Russian artists from the late 20th and early 21st centuries. The permanent collection is organized into U-spaces, which are immersive, multi-sensory installations designed for individual visitor interaction. Unlike traditional institutions, Erarta employs a proactive acquisition strategy, regularly purchasing new works from living artists. The building layout features a distinct separation between permanent exhibition wings and temporary exhibition halls. Visitors can access a range of digital tools and interactive multimedia displays integrated throughout the galleries. The museum operates as a self-sustaining cultural ecosystem, including a gallery store and an on-site cafe. Its mission focuses on making contemporary art accessible and engaging for a broad audience through unconventional curatorial approaches.
The dramatic, brightly colored staircase that connects the different levels of the museum.
Purchase a multi-day pass if you plan to explore the extensive temporary exhibitions, as they change frequently.
Check the digital interactive map at the entrance to see if any U-spaces require advance scheduling during high-traffic periods.
Allocate time for the museum store, as it features high-quality items designed by the artists themselves.
Do not attempt to see the entire collection in under two hours, as the physical layout of the building is labyrinthine.
Closed on Tuesdays.
No flash photography in certain restricted galleries; quiet conversation is encouraged; backpacks should be stored in provided lockers.