The museum building is located on the site of the former SESI educational center, repurposed into a digital gallery.
The facility uses panoramic projection technology to wrap the interior walls in historical cinematography.
The 'Cotton Cycle' exhibit uses digital recreations to explain the economic boom that transformed the city in the 20th century.
Interactive panels allow visitors to digitally leaf through archived historical photographs of Campina Grande.
The architectural design incorporates 'catedral de concreto' structural elements characteristic of 1950s urban planning in the region.
SESI Museu Digital is a technological exhibition space in Campina Grande dedicated to the history and cultural identity of the city. The museum utilizes high-definition projection mapping, interactive touchscreens, and immersive audio-visual installations to narrate regional developments. It is housed in a renovated historic building that preserves the architectural aesthetics of the city center. The exhibits trace the evolution of Campina Grande from its origins as a small village to a major regional hub for trade and industry. Specialized galleries focus on the local importance of the 'Maior São João do Mundo' festival and the city's history of cotton production. The digital infrastructure allows for frequent updates to exhibit content and interactive media.
The main exhibition hall during the high-definition projection sequences, which provide dynamic ambient lighting.
Engage with the interactive touchscreen kiosks early, as they contain depth-level details not displayed on the main wall projections.
Bring a light jacket, as the internal climate control for the projection equipment keeps the rooms quite cool.
Check the digital schedule at the entrance to see if any temporary art installations are running concurrently with the main exhibit.
Do not rush through the immersive rooms; the content is designed to loop, so wait for the full cycle to see the complete narrative.
Closed on Mondays.
