The beach is named after Pepê, a famous Brazilian hang glider who tragically died in an accident in 1991 while competing in Japan.
The area is home to the first official beach kiosk (Quiosque 11) associated with the original Pepê sandwich shop.
The waves here are considered some of the best for surfing in the Barra da Tijuca district due to the specific sandbank formations.
It is a frequent host location for professional Brazilian surf championship stages.
The beach features a higher density of health-conscious food kiosks compared to neighboring stretches of sand.
Praia do Pepê is a prominent surfing beach in Barra da Tijuca, Rio de Janeiro, named after the Brazilian hang gliding champion Pedro Paulo Carneiro Lopes. The beach is recognized for its consistent waves, attracting competitive surfers and enthusiasts year-round. It serves as a social hub for the local elite and youth, characterized by high-end beach kiosks and a trend-conscious crowd. The area is distinct from the more tourist-heavy southern beaches of Rio, offering wider sandy stretches and a more contemporary urban layout. Water quality is strictly monitored by the state environmental agency, INEA, and can fluctuate based on rainfall. The beach is a popular takeoff point for kitesurfing and windsurfing due to favorable wind conditions. It remains one of the few urban beaches in the city that maintains a strong association with professional extreme sports culture.
The elevated boardwalk area near the kiosks at sunset provides a clear view of the expansive horizon and the surf.
Check the official INEA water quality reports online before swimming to ensure current conditions are safe.
Rent a beach umbrella and lounge chair from a kiosk early in the day, as they are claimed quickly on sunny weekends.
Stay mindful of the strong rip currents that characterize this specific stretch of the Barra coastline.
Swimming in areas marked with red flags, which indicate high rip current danger, and leaving personal belongings unattended while in the water.
Casual beachwear is standard, but wearing appropriate swimwear is expected; avoid full nudity which is prohibited on Brazilian public beaches.