The promenade's design mimics the movement of waves through its undulating paving patterns and concrete structures.
The boardwalk incorporates hidden drainage systems and complex structural support to integrate with the sea wall.
Despite the address often being listed under Villajoyosa in some databases, the beach is geographically located in the municipality of Benidorm.
The beach is split into distinct zones, including areas with specific equipment for visitors with limited mobility.
The design of the promenade was completed in 2009 and has since received multiple international architectural awards.
Platja de Ponent is the longest beach in Benidorm, stretching approximately 3.1 kilometers along the city's southern coastline. The beach is distinguished by its award-winning, wave-inspired boardwalk designed by architects Carlos Ferrater and Xavier Martí. The promenade features a multicolored, articulated structure that separates pedestrian paths from cycle lanes and landscaping. This beach holds the Blue Flag status, indicating high water quality and extensive public facilities. The sand is golden and granular, contrasting with the more densely packed Levante beach to the east. The beach is oriented to maximize afternoon sunlight, making it a popular choice for sunset views. It is flanked by high-rise residential architecture, characteristic of the modern Benidorm skyline.
From the western end of the promenade looking back toward the skyline to capture the full curve of the beach.
Walk the full length of the promenade to appreciate the changing architectural patterns and landscaping.
Visit the western end of the beach for a quieter experience compared to the central sections.
Bring footwear if you plan to walk long distances on the sand, as it can become very hot during summer afternoons.
Do not leave personal belongings unattended while swimming, as the beach's length makes it difficult to monitor items from the water.
Standard beach attire is expected on the sand; cover-ups and footwear are recommended for the adjacent boardwalk cafes.