Kikyouya produces over 100,000 packs of Shingen-mochi daily during peak production periods.
The signature wrapping technique for the mochi containers is performed by hand to ensure the knot is tied securely.
The 'Shingen' name is derived from Takeda Shingen, the famous warlord of the Kai Province (modern-day Yamanashi), who purportedly enjoyed mochi as a field ration.
The factory offers an 'all-you-can-stuff' challenge where visitors can fill a plastic bag with as many discounted mochi containers as they can fit.
The onsite retail store sells a variety of seasonal and limited-edition mochi flavors, including chocolate and matcha variants.
The Kikyouya Shingen-Mochi Factory Theme Park specializes in the production of Yamanashi Prefecture's signature sweet, a bite-sized mochi coated in kinako soybean flour and drizzled with kuromitsu black sugar syrup. Visitors can observe the manufacturing process, including the manual wrapping of the distinctive small plastic containers, through glass windows along an elevated viewing corridor. The facility includes an extensive retail area selling fresh mochi, mochi-flavored ice cream, and various local souvenirs. An on-site outlet shop offers discounted products, including 'out-of-spec' mochi that may have slight packaging imperfections. The site serves as the headquarters for Kikyouya, a confectionery company established in 1889. The theme park grounds are landscaped with traditional Japanese garden elements. It is a major destination for culinary tourism within the Fuefuki region.
The life-sized mascot statue of the factory's character near the entrance or the view overlooking the factory floor assembly line.
Arrive early in the morning to increase your chances of participating in the 'all-you-can-stuff' mochi activity, as bags often sell out quickly.
Check the factory floor glass windows periodically, as production activity varies throughout the day.
Visit the onsite cafe to try the signature Kikyouya Shingen-mochi soft-serve ice cream.
Do not expect to see highly automated, futuristic machinery, as the signature wrapping process is intentionally manual and labor-intensive.
Open daily year-round, though the 'all-you-can-stuff' event may have limited quantities and sell out early in the day.
