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Amusement parks

Land of Oz

4.4 · 543 reviews
Nostalgic and theatrical
Land of Oz, 1 Yellow Brick Rd, Beech Mountain, NC 28604, United States
Interesting facts
1

The park features approximately 44,000 yellow bricks laid along the path to the Emerald City.

2

The original attraction, which included a ski lift entrance and a hot air balloon ride, closed in 1980 due to financial difficulties.

3

The park is situated at an elevation of over 5,500 feet, making it one of the highest-altitude theme parks in the United States.

4

During special events, the park employs professional actors to portray characters like Dorothy, the Scarecrow, and the Wicked Witch of the West.

5

The Gale family farmhouse is the original structure used during the park's initial 1970 construction.

Overview

Land of Oz is a seasonal theme park located on the summit of Beech Mountain, North Carolina, originally opened in 1970 as a Wizard of Oz-themed attraction. The park features a preserved yellow brick road, the Gale family farmhouse, and character performers who reenact scenes from the classic film. It currently operates primarily as a destination for special event weekends rather than a daily-access amusement park. Visitors traverse the park on foot to reach the Emerald City, which overlooks the surrounding Blue Ridge Mountains. The site was built by Grover Robbins and designed by Jack Pentes, incorporating 44,000 yellow bricks into its iconic pathway. It remains one of the few remnants of the original 1970s theme park boom in the Appalachian region.

Photo spot

The start of the yellow brick road with the Gale farmhouse in the background.

Insider tips

Wear sturdy walking shoes, as the yellow brick road is uneven and the terrain is sloped.

Book tickets well in advance, as event weekends frequently sell out months ahead of time.

Prepare for mountain weather, which can be significantly cooler and windier than at the base of the mountain.

What to avoid

Do not attempt to visit outside of official event dates, as the park is private property and closed to the public year-round.

Good to know

The park is not open for daily walk-ins; it operates exclusively during select ticketed event weekends, typically in the fall.

Etiquette

Stay on the designated path, do not climb on the historical film sets, and follow all directions from park actors.

Plan your visit
Typical visit
2-3 hours
Best time to visit
September, during the annual 'Autumn at Oz' festival when the park is fully staffed and operational.
Address
Land of Oz, 1 Yellow Brick Rd, Beech Mountain, NC 28604, United States
36.184, -81.881
Get directions
Details
Key attractionsYellow Brick Road, Gale Farmhouse, Emerald City
Experience typeImmersive theatrical walk-through

Frequently asked

Plan for about 2-3 hours to see the highlights.

The best time to visit is September, during the annual 'Autumn at Oz' festival when the park is fully staffed and operational..

The start of the yellow brick road with the Gale farmhouse in the background.

Close by you'll find Mile High Swinging Bridge, Elk River Falls, Julian Price Memorial Park.