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Museums

Strøjer Samlingen

4.8 · 810 reviews
Refined and focused with a high-end, quiet industrial aesthetic.
Strøjer Samlingen, Bogyden 12, 5610 Assens, Denmark
Interesting facts
1

The collection includes the original Jaguar E-type used by the British Royal family.

2

Several cars in the collection have been featured in major international film productions, including James Bond movies.

3

The founder, Jørgen Strøjer Hansen, is a prominent figure in the Danish brick industry, and the museum building reflects architectural elements of brick craftsmanship.

4

The collection houses one of the most significant assortments of Rolls-Royce vehicles in Northern Europe.

5

Many vehicles in the display are maintained in operational condition and are occasionally driven for special events.

6

The gallery is situated on the premises of a working brickyard, blending industrial site history with luxury mobility.

Overview

Strøjer Samlingen is a private collection of high-end automobiles located in a countryside facility near Assens, Denmark. Founded by Jørgen Strøjer Hansen, the collection houses over 100 rare vehicles, primarily focusing on historical milestones and luxury performance cars. The display rotates periodically to feature different segments of the collection, ranging from vintage classics to modern supercars. The venue is housed in a purpose-built gallery designed to accommodate large groups and corporate events. It is notable for its proximity to the owner's brickworks, often integrating local industrial heritage with automotive history. Visitors are generally required to participate in guided tours or pre-booked events rather than wandering independently.

Photo spot

The central hall where the flagship supercars are arranged under professional studio-grade lighting.

Insider tips

Check the official website well in advance as the venue primarily operates through pre-booked tours and events rather than daily open hours.

Bring a camera with a polarizer filter to reduce glare from the extensive glass and polished car paint surfaces.

Wear comfortable, flat-soled walking shoes suitable for the polished concrete floors of the display halls.

What to avoid

Do not attempt to visit without a pre-confirmed booking or ticket, as the facility is frequently closed to the public for private corporate functions.

Good to know

The collection operates on a seasonal and event-based schedule; it is not open daily and requires checking the event calendar for public tour dates.

Etiquette

Maintain a respectful distance from the vehicles; do not touch the paintwork or interiors unless explicitly permitted by your guide.

Plan your visit
Typical visit
2-3 hours
Best time to visit
Weekday mornings during late spring or early autumn to avoid large private group tour crowds.
Address
Strøjer Samlingen, Bogyden 12, 5610 Assens, Denmark
55.289, 10.012
Get directions
Details
Key exhibitsRoyal Jaguars, historic Rolls-Royce collection, and movie-prop automobiles.

Frequently asked

Plan for about 2-3 hours to see the highlights.

The best time to visit is Weekday mornings during late spring or early autumn to avoid large private group tour crowds..

The central hall where the flagship supercars are arranged under professional studio-grade lighting.

Close by you'll find The Øksnebjerg Stone, Terrariet - Reptile Zoo, Danmarks Fugle Zoo.