The building is designed in the shape of a stylized maple leaf, the national symbol of Canada.
The center was initiated by Garth Webb, a Canadian D-Day veteran, who wanted a permanent memorial for his comrades.
The museum stands on the site of a former German beach defense network that was captured by the Regina Rifle Regiment on D-Day.
The interior displays include a preserved German observation post that visitors can access during guided tours.
The surrounding Juno Park contains a memorial statue titled 'Remembrance and Renewal.'
It remains one of the few museums in the region specifically managed and curated by a private foundation rather than a state entity.
The Juno Beach Centre is the only Canadian museum dedicated to the 14,000 Canadians who landed on Juno Beach on D-Day, June 6, 1944. It is located directly on the historic landing site in Courseulles-sur-Mer. The museum features permanent exhibitions detailing Canada's role in the Second World War, including home-front contributions and the liberation of the Netherlands. The architectural design of the building reflects a five-pointed maple leaf. Outdoor guided tours are available for the Juno Park, which contains remains of German bunkers, including a command post. The site also serves as a permanent memorial, hosting various remembrance ceremonies throughout the year. It is a non-profit organization established by veterans and volunteers. The museum sits on the dunes where the 3rd Canadian Infantry Division landed under heavy fire.
The view from the beach looking up at the maple-leaf-shaped architecture of the center.
Book guided tours of the bunker park in advance, as they provide access to areas closed to general wanderers.
Allow extra time to walk along the beach path directly in front of the center to visualize the landing geography.
Check the event calendar for commemorative ceremonies if visiting near June 6.
Do not attempt to walk on the protected dune vegetation; stay on marked paths to prevent erosion and respect the historical site preservation.
Closed annually for a period in mid-winter; verify current season status before travel.
Maintain a respectful demeanor as the site serves as a memorial and burial location for soldiers; avoid loud conversation near the memorial plaques.
