The square’s name commemorates the 1860 plebiscite that led to the incorporation of the Kingdom of the Two Sicilies into the newly formed Kingdom of Italy.
The white stone used for the surrounding buildings is typical of the Valle d'Itria, designed to reflect harsh sunlight and keep the urban environment cooler.
The facade of the Basilica di San Martino, which faces the square, is considered one of the finest examples of Apulian Rococo in the region.
During the 18th century, the piazza served as the primary marketplace for the town's thriving agricultural and textile trade.
The piazza sits atop a complex series of ancient cisterns and water collection systems characteristic of the karst landscape of Martina Franca.
Piazza Plebiscito is the primary urban hub of Martina Franca, situated at the heart of the historic center. The square is defined by its distinct Apulian Baroque architecture, characterized by ornate white limestone facades. It serves as a transition point between the densely packed medieval lanes and the more open, airy urban planning of the later centuries. The site is anchored by the Basilica di San Martino, which dominates the eastern end of the square with its prominent Rococo facade. The space functions as an outdoor living room for the town, surrounded by high-end cafes and historical palazzi. It is the central venue for the Festival della Valle d'Itria, which hosts opera performances during the summer months. The square's layout reflects the socio-political evolution of the town, transitioning from defensive fortifications to a ceremonial civic space.
Position yourself at the center of the piazza facing the Basilica facade during golden hour.
Walk into the narrow, winding streets immediately adjacent to the square to see the contrast between the open piazza and the medieval city plan.
Visit the interior of the Basilica di San Martino to contrast the exterior Rococo ornamentation with the more austere interior design.
Sit at a local cafe during the early evening 'passeggiata' to observe local social life.
Avoid eating at restaurants with aggressive 'tourist menu' signage directly on the square, as better quality options exist in the side streets.
Maintain a respectful volume if entering the adjacent church; avoid eating while walking through historical religious sites.
