The facility is operated by the Ho-Chi-Hao company, which has been in the coffee industry for over three decades.
It is one of the few tourism factories in Taiwan that allows visitors to witness the industrial-scale nitrogen-filling packaging process for drip bags.
The factory features a 'Coffee History Corridor' that tracks the evolution of coffee consumption from early Ethiopia to modern commercial standards.
The onsite exhibition includes a collection of vintage coffee processing machinery that contrasts with the current automated systems.
Visitors are provided with a dedicated tasting area to sample nearly twenty different varieties of hot and cold beverages, including coffee, tea, and grain drinks.
Pin Huang Coffee Tourism Factory is a specialized industrial tourism site in Shuishang, Chiayi, dedicated to the processing and history of coffee. Visitors can view automated production lines and observe the roasting and packaging processes through designated viewing corridors. The facility functions as an interactive educational space where guests learn about bean cultivation, roasting profiles, and the global history of coffee consumption. An extensive showroom provides free samples of various coffee blends and tea products. The site is designed as a family-friendly destination with large indoor areas suitable for all weather conditions. It serves as a flagship location for the Pin Huang brand, emphasizing local production and large-scale manufacturing transparency.
The oversized coffee cup sculpture and the colorful, branded product display walls in the main lobby.
Utilize the extensive free tasting station to compare flavor profiles before deciding on souvenirs.
Prioritize visiting during the morning or early afternoon to see the production lines in full operation.
Wear comfortable walking shoes as the exhibition area is expansive.
Do not rush through the exhibition corridor, as it provides the context for the machinery seen later in the factory.
Open daily; check their official website for any unannounced temporary closures due to maintenance.