The museum is situated in the town of Câmpulung, which was the historical cradle of the Romanian off-road vehicle industry.
The ARO brand, which originated here, exported vehicles to over 100 countries during its peak production years.
The collection features the IMS (Instituția Metalurgică de Stat) series, which were the first Romanian-made off-road vehicles.
Many of the vehicles on display were produced in the same city where the museum now stands.
The museum highlights the engineering transition from the IMS models to the sophisticated ARO 24 series.
The Museum of the Romanian Automobile in Câmpulung is dedicated to the history of the ARO brand and the evolution of automotive manufacturing in Romania. Located at the site of the former ARO (Auto Romania) plant, the collection preserves vehicles that were instrumental in Romanian industrial development. Visitors can view a diverse array of models, ranging from early utility vehicles to the iconic off-roaders exported internationally. The museum serves as a cultural repository for the local manufacturing heritage of the Muscel region. It functions as both an exhibition space and a historical archive for engineering enthusiasts. The display includes prototypes that never reached mass production and specialized vehicles developed for military or service use.
Beside the original IMS prototypes, which offer the most historical context.
Verify opening availability via local contact channels as hours can be intermittent.
Combine your visit with a walking tour of the surrounding Muscel historical district.
Engage with the staff, as many are retired automotive workers with deep technical knowledge.
Do not attempt to access restricted industrial zones surrounding the museum premises.
Closed on Mondays.
