The museum is situated inside the basement of a monument dedicated to the struggles of the Balinese people.
The artwork is designed specifically for 'anamorphic' photography, where images appear distorted unless viewed through a camera lens at a precise spot.
Many of the murals incorporate Balinese cultural motifs alongside international themes.
The museum was specifically developed to provide a dry-weather activity for tourists in Denpasar.
The Interactive Art Museum (IAM) Bali is an optical illusion-focused gallery located within the base of the Bajra Sandhi Monument. It features dozens of 3D murals and perspective-bending installations designed to be photographed from specific angles. The museum utilizes floor-to-ceiling trompe l'oeil paintings that create the visual effect of the subject interacting with the art. Exhibits range from fantasy landscapes and animal encounters to gravity-defying rooms. The facility is fully indoors and climate-controlled, providing an escape from Bali's tropical heat. Visitors are encouraged to physically pose within the scenes to complete the interactive visual narrative.
The gravity-defying room where the perspective makes the subject appear to be walking on the ceiling.
Bring a companion or tripod, as many of the best illusions require a photographer to capture the perspective correctly.
Check your camera battery and storage space beforehand, as the volume of photo opportunities is high.
Wear comfortable, easy-to-move-in clothing to facilitate posing for various interactive shots.
Do not rush through the exhibits without checking the floor markers that indicate where the photographer should stand for the best illusion.
Remove shoes before entering certain exhibit areas if indicated by floor mats; avoid touching the wall murals to preserve the paint.