The stadium was originally built on the site of a former rubbish dump.
The ground was known as Dean Court for nearly a century before the stadium took on the naming rights of its current sponsor.
During the Second World War, the stadium was used as a barrage balloon site.
The pitch was rotated 90 degrees during the 2001 stadium redevelopment to fit the new layout.
The stadium's capacity remains among the lowest in top-tier English football, often fluctuating slightly due to temporary seating configurations.
The site includes a memorial garden dedicated to former players and club legends.
Vitality Stadium, historically known as Dean Court, is the primary football ground for AFC Bournemouth. It is located within Kings Park in Bournemouth. The stadium currently features four distinct stands: the Vitality Main Stand, the Ted MacDougall Stand, the Steve Fletcher Stand, and the East Stand. It is notable for being one of the smaller capacity venues in the Premier League, creating a dense, compact atmosphere. The pitch dimensions are 105 by 68 meters. The site has hosted professional football continuously since 1910, though the current structure underwent major redevelopment in the early 2000s. The stadium is situated near the Queen's Park area. It operates as the headquarters for the club's administrative and training support offices.
The exterior main entrance plaza featuring the AFC Bournemouth club crest.
Bring a waterproof jacket, as the lower rows of the stands are often exposed to the elements.
Arrive early to walk through the adjacent Kings Park, which offers significant green space.
Check the official club website for match-day restrictions on bags before arriving.
Attempting to find public parking directly at the stadium, as capacity is extremely limited on match days.
Operations are primarily tied to the football season calendar; limited activity occurs during the summer off-season.
No offensive language or anti-social behavior is tolerated; standard UK football stadium ground regulations apply.
