The area is named after a natural rock formation that locals historically perceived to resemble the figure of Ong Dia, the Earth God in Vietnamese folk religion.
The stone jetties were primarily installed to manage coastal erosion and create calmer swimming zones.
The beach is a primary training ground for regional kite surfing due to the protection offered by the rock barriers.
Unlike neighboring Mui Ne beaches which feature large dunes, this site is defined by sedimentary rock outcrops.
Bãi đá Ông Địa is a coastal stretch in Phan Thiet defined by its unique rock formations extending into the sea, which serve as natural breakwaters. The area is a hub for kite surfing due to consistent wind conditions and flat-water sections formed by the stone jetties. A paved pier extends from the beach, allowing visitors to walk directly over the water. The surrounding beachfront is lined with numerous local cafes, bars, and seafood shacks. Unlike the expansive sandy stretches of Mui Ne, this beach is characterized by its dramatic rock clusters and artificial barriers. It is a popular location for local fishing activities and sunset viewing. The beach remains open to the public as a free recreational space. The site's infrastructure focuses on leisure, offering loungers and outdoor seating for patrons of the adjacent establishments.
At the tip of the stone jetty extending into the ocean during the golden hour.
Bring water shoes if you plan to walk near the rocks, as the surface can be sharp and slippery.
Visit during the afternoon to witness kite surfers utilizing the wind patterns.
Choose a cafe on the elevated boardwalk for an unobstructed view of the coastline.
Avoid swimming in areas marked by rough currents outside of the protected stone breakwaters.
Modest beachwear is expected; avoid walking through surrounding local residential streets in swimwear.