The venue is located inside the former CHV factory, once the largest feed production complex in Europe.
The name 'Blauwe Kei' (Blue Rock) refers to a historic stone marker that formerly served as a boundary point in the region.
The theater's architecture intentionally retains visible elements of the factory's concrete silos and steel beams.
The surrounding Noordkade complex functions as a 'cultural factory' that preserves the industrial heritage of the Aa river basin.
The theater is equipped with a flexible stage system designed to accommodate everything from stand-up comedy to orchestral performances.
Blauwe Kei is a professional performing arts theater integrated into the industrial complex of CHV Noordkade in Veghel. The venue occupies a renovated historic compound that formerly served as a feed mill and silo complex for the Coöperatieve Handelsvereniging. It offers two main auditoriums: the Grote Zaal for large-scale productions and the Kleine Zaal for more intimate performances. The theater hosts a diverse program ranging from cabaret and music to drama and children's theater. It serves as a cultural anchor within the larger Noordkade cultural hub, which combines theaters, galleries, restaurants, and creative workspaces. The architectural design preserves the raw, industrial aesthetic of the original Noordkade buildings while incorporating modern acoustic standards. The facility is fully accessible to people with disabilities, including adapted seating and hearing loops. As of July 2026, the theater remains a central fixture in the North Brabant cultural circuit.
The dramatic, industrial staircases and high-ceilinged concrete foyer of the Noordkade complex.
Combine your performance with a meal at one of the various restaurants located directly within the same Noordkade industrial complex.
Walk around the exterior of the Noordkade site before the show to appreciate the repurposed industrial silo architecture.
Check the theater's digital agenda ahead of time, as many popular cabaret shows sell out well in advance.
Do not mistake the various creative studios and shops in the complex for the theater entrance; follow signs specifically for the Blauwe Kei foyer.
Program runs throughout the theatrical season, typically following a break during the summer holiday period.
Smart casual; silence phones during performances and avoid late entry to the auditoriums.